Endura’s  patented synthetic process for PBO (synthesis of dihydrosafrole (DHS) from catechol) is based on a core competency in chlormethylation which makes PBO from synthetic catechol via methylenedioxybenzene (MDB) and DHS instead of the classic route from sassafras oil.  The previous route was neither sustainable nor environmentally friendly since it entailed the massive cutting of sassafras trees, which to date is banned in almost all countries.
Historically, Endura had supplied PBO for household and industrial insecticides, with little use in arable crops. The company is now targeting agrochemical applications more and more due to this new route, the consequent larger capacity and the optimistic results obtained with studies that confirm  its strong potential for wider use.
Based on the MDB tree, Endura has expanded into the field of fine chemical intermediates. The new process for PBO and in pyrethroid chemistry has enabled the company to develop a broad range of new molecules and, in particular, fine chemical intermediates for agrochemicals, pharmaceuticals and fragrances, among others. The Company can manufacture chemicals upon specific request by customers and has the competence to utilise a world-wide supply chain to create added value.